WARNER MUSIC X ED SHEERAN X TINGLY TED’S

They were launching Ed Sheeran’s new Hot Sauce, and wanted to convey that this was a hot sauce unlike any other.
It was not like some of the others designed to murder your mouth and leave you screaming for milk or yoghurt.
It was a sauce that made your mouth tingle.

So, I created some OOH concept lines to help with the sell.

Client: Kraft Heinz
Agency: Hogarth & Warner Music
Copywriter: Myself & Hogarth
Design: Hogarth